Global Companies and Their Territorialization Strategies: The Royal Agrifirm Group Case in Brazil

This article studies transnational companies and their territorialization strategies. The case study addressed refers to the Royal Agrifirm Group cooperative. We sought analyze how strategies of global companies, aiming at greater competitiveness opportunities for expansion in new markets, have repercussions on territory which they are installed. To understand such contexts, semi-structured interviews were carried out with qualified informants; data collected from secondary sources; bibliographic documentary. systematization interpretation qualitative took place through content analysis, MAXQDA software (2022). results obtained showed that company has a strong culture, well-defined norms it applies its by developing processes space continuous vertical flows. Its include specific orderly planning, based planning control goals be achieved, as way making investments made viable.